How did the definition of femininity shift in the early 20th century?

The definition of femininity in the early 20th century underwent a significant transformation, particularly with the emergence of new beauty standards that emphasized a more refined and youthful appearance. The ideal of hairlessness became prominent during this period, influenced by changing societal norms and the rise of the beauty industry.

As fashion evolved, the visibility of women's bodies in various forms of media promoted the idea that smooth, hair-free skin was desirable and a symbol of femininity. This led to increased popularity in certain beauty practices, such as shaving and the use of depilatory products, which became associated with notions of cleanliness and sophistication.

This shift towards hairlessness reflected broader changes in women's fashion and social roles, as women began to assert more independence and challenge traditional expectations. It marked a departure from previous ideals that may have embraced a more natural or unrefined appearance, moving instead towards a carefully cultivated image in line with modernity and the emerging consumer culture.

Understanding this historical context highlights how femininity is not a fixed concept but one that evolves in response to cultural influences and societal changes.